Miniclip’s 8 Ball Pool marks decade since launch as monthly match count hits 1.6 billion

• Players spend 15 billion minutes in the game every month, with 20 million shots taken
• New ‘Bismuth’ cue launched as game’s first ever animated and evolving cue

London, 1st June 2021 – Miniclip, the digital gaming leader and developer of market-defining mobile game titles, is celebrating the 10-year anniversary of the launch of its 8 Ball Pool game – the biggest online pool game in the world.

To mark the occasion, Miniclip is releasing the ‘Bismuth’ cue, named after the Bismuth Stone, a rare mineral known for its ability to transform and change appearance. The Bismuth will be 8 Ball Pool’s first ever animated and evolving cue – a unique touch for players who will witness changes with each cue upgrade.
Miniclip will also be launching a month of activities and rewards, with quests for players to complete, the 10-year themed Season Pass, unique minigames and live events. Giveaways, rewards and even celebrity appearances will also be involved during the celebrations.

Miniclip President Rob Small commented: “8 Ball Pool has been a pillar of Miniclip’s success and has evolved into much more than a simple pool game. With several modes, clubs, leagues, leaderboards, live events and a Trophy Road, we’ve given players new and exciting ways to enjoy their time online. We look forward to announcing more new features as part of the anniversary celebrations and to continue bringing players together for many more years to come.”

8 Ball Pool has not slowed down on its promise to bring Pool Players together from all over the world with around 100 Million friends made within the game every single month and around 550 million gifts sent between them! With the growing number of 8 Ball Pool players each year, Miniclip looks forward to hosting more matches and keep adding to the 115 billion matches that have been played just in the last 3 years.

Every month, 8 Ball Pool racks up:

• 15 billion minutes of in-game play time - That’s 261 million hours, or around 29,000 years!
• 1.6 billion matches
• 19 billion shots
• 15 billion balls potted
• 549 million gifts sent between players
In the last three years, 8 Pool Ball has seen:
• Over 1.5 trillion minutes spent in game
• That’s 24 billion hours, or around 2 million years
• 115 billion matches played

Ranked as Miniclip’s number one game, 8 Ball Pool offers free content and can be played from any computer device and runs in any ordinary flash-enabled browser fluently. The game hosts over 10 million players from all around the world every single day.

Miniclip is also celebrating its own 20th anniversary. Co-founder and now President Rob Small launched Miniclip.com in 2001 at the age of 24 with a dream to build a next generation game entertainment company. Today, Miniclip offers over 60 high-quality titles across more than 195 countries, generating two billion downloads and over 50 million active daily players.

For press enquiries, please email corporateservices@miniclip.com

About Miniclip:
Miniclip is a global leader in digital games with a mission of ‘unleashing the gamer in everyone’. The Company develops, publishes and distributes highly engaging games to an audience of over 250 million monthly active users across mobile, social and online platforms.

Founded in 2001, the Company has successfully grown a huge global audience in over 195 countries and across six continents. Miniclip has a unique understanding of the digital games space and has developed a strong portfolio of over 60 high-quality mobile games, extensive worldwide distribution, and an internationally recognised brand name. To date, Miniclip franchises including 8 Ball Pool™, Golf Battle™, Football Strike™ and Agar.io™ have generated more than 2 billion downloads. Miniclip has more than 50 million daily active players reaching people across the world in the pursuit of ‘unleashing the gamer in everyone’.

In February 2015, Miniclip was excited to receive a large majority investment from Tencent, one of the world’s largest technology companies and the world’s largest games publisher. This new chapter in Miniclip’s history strengthens the Company’s position, with Tencent recognising its achievements to date and future potential.

In the past two years, as part of their ambitious growth plans, Miniclip have been delighted to welcome the teams from Playsport (famous for Motorsport Manager), Yakuto (creators of Darts of Fury), Masomo (home of Head Ball 2), Ilyon (designers of Bubble Shooter), Eight Pixels Square (Sniper Strike) now operating as Miniclip Derby, Gamebasics (creators of OSM Online Soccer Manager), Green Horse Games (home of Football Rivals), and most recently Supersonic Software Ltd., trading as Appynation Ltd (the team behind the highly successful Puzzle Page and Picture Cross) to the Miniclip Group.
For more information, visit http://corporate.miniclip.com